At Hometown Fresh, we grow food in rural Arizona for rural Arizona. We focus on crops that are hard to grow and distribute traditionally. We use hydroponics to conserve water and land. By leveraging technology, we are not affected by changing weather conditions. We sell direct to our customers saving them money while remaining profitable. Our goal is to partner with schools to give every kid across the White Mountains and Tribal Lands access to a fresh salad every day.

We are starting locally in St. Johns, where the average household spends $1,600 a year driving over 100 miles a trip to buy produce. What is available locally is substantially more expensive and options are limited. We plan to capture this marketshare. Mom's with kids still living at home are busy. Planning for groceries, when factoring in the travel is stressful. We will offer members of our farm access to a self-serve farm store. This will eliminate labor costs and let people purchase our products whenever